
People Behind Brands Podcast
Welcome to People Behind Brands - the podcast uncovering the stories, struggles, and successes of the entrepreneurs, creatives, and innovators from all walks of life. In each episode, host Mark Tuxford, sits down with inspiring guests to explore life lessons from the world of business - these are real people with real stories.
And remember — People Behind Brands is more than just a podcast. We also host live events and networking experiences to help you grow your brand through authentic, face-to-face connections and powerful conversations. Visit peoplebehindbrands.com for more information.
People Behind Brands Podcast
EP 24: Josh White - From Lads’ Holiday to Eco-Revolution: Building CanO Water & Fighting Plastic Waste
When you go on a lads holiday with your mates you might come back with a few embarrassing stories to tell or regret how much you had to drink throughout. But for Josh White and his friends, it was the founding story of their company. After seeing plastic bottles washed up on a beach in Thailand, he and his friends knew that something had to change and fast. As a result, CanO Water was born and has become the first company to produce water in aluminum cans, meaning their products are 100% recycled. Josh talks to us about co-founding the company through COVID-19, changing our habits and why he is committed to preventing single use plastics destroying the environment further. A thought-provoking episode that makes you think that we don’t own this planet, the human race are merely the lease holders...